Reflective Statement

The brief, “Movie You”, was to design a movie poster of a genre of your choice, a VIP ticket and a ticket wallet/holder. My chosen genre was crime/drama, which I found easier than other movie genres. During the process of designing my poster I have found a variety of different poster designs for my chosen movie genre which helped me provide a clear strategy, what I found with these posters, it displays primary characters portrayed as good or evil, they make them stand out more and minimal text.

I knew exactly what I wanted to do, the way I am positioned in the poster, how the text is laid out and the use of colour. I did this by sketching a few poster concepts, making sure it is suitable for my genre; I also chose a title for my movie which was hunted.

Hunted is about a highly trained hit man who decides to leave his dirty business and hide away, his own crime syndicate, the Los Zetas does not approve of this, One rule every gang is familiar with, once you leave you are put in a body bag Unfortunately this does not happen, instead of him getting smoked, it is repaid to his crime syndicate but that’s not all, he is also hunted by the secret service which leads to an all-out war between the three.  Being able to get help from some of his associates from the Los Zetas, trapped in a game of cat and mouse, the only way to endure is too keep running until you know your time is up.

For my movie title, I sketched a few concepts and added elements that related to my movie, elements such as broken glass, shattered effect, bullets, target and guns were merged together within the title. From the concepts that I have sketched I chose the ones that I liked and did it on illustrator. After looking at these concepts, I felt that the movie title is better off itself without the use of the elements even if I was to go serious it wouldn’t fit in with my poster and because my background will be white, it will look messy, since my movie is serious I just left it as a red colour and broken glass within it.

The main idea for my poster was to make it simple but effective but most of all, it is serious, and the main focus was to make myself standout out from the rest of the elements of a movie poster. Costume played an important part for this poster so I wanted to be creative and dressed in a way that shows the idea of a crime/drama movie. I had no difficulty photographing myself as I knew how I wanted to be positioned in front of the camera and the use of facial expression, from all the test shots that were taken I chose the best ones and created 4 concepts, experimenting how the elements are placed, after looking at these four concepts I made a finalised poster. I also tried to give meaning to my poster, the use of shattered glass to show that the character is broken loose, the smoke to symbolise relief, at some point where the character is in a situation where he is not being chased down.

For my wallet, it wasn’t hard for me to get ideas; with less research the wallet was designed to relate to the movie poster but most importantly the main character. The main character is smoking in the poster so I decided to make a smoking pack as a wallet; I also looked at a few interests that can relate to a character that is represented as a bad person such as pool, casinos, clubs etc. I had to design components of these interests as the images on the web was distorting. I finalised my wallet by combing these interests as a whole for my wallet. This also went with my ticket design which was easy; I looked at the idea of a money clip with the description on the strap around the money.

Overall when I look back at this project I happy with what I did for my poster, ticket and wallet but still could have done better if I had dedicated even more time, if I was to do this project again, I would definitely work on trying to put all the ideas from my head onto a journal because I had A LOT of ideas but just didn’t let it out.